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Admix built a mobile in-game advertising platform and a metaverse monetisation infrastructure
Business
- Admix is a London-based mobile advertising technology player which has developed a proprietary tech platform, powered by in-game data processing, providing the compelling capability to programmatically insert products, ads, or branded content inside the gameplay. Moreover, Admix tech stack allows the company to be positioned as one of the few players ready to offer a tech infrastructure to access and monetize assets in the Metaverse/Web3 space
Ambitions
- Admix has the vision to become a global leader in the promising and quickly growing mobile in-game advertising market by leveraging on its proprietary tech infrastructure, which enables publishers to offer free-to-play quality games by inserting native in-game ads in an easy and dynamic way, and advertisers to reach billions of gamers in a targeted, and non-intrusive way
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